Customer Satisfaction in the B2B Marketing
B2B Marketing focuses on the customer and on the ways in which he is linked with the company through the Customer Journey. One of the key points that many B2B companies often overlook are the after-sales services, which must ensure that clients’ needs and requests are met, thus guaranteeing the company the precious contribution of the customers themselves also in the promotion of the brand.
Customer Loyalty for Officine di Cartigliano S.p.A. allows you to create a strong commercial and personal bond with all customers. For us this is one of the evaluation metrics for success!
So we decided to get involved and ask all customers for their opinion!